Case Study
One of the best ways to discern how we can help your business is to take a gander at how we’ve helped others. Here’s a handful of case studies to whet your appetite.
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Integrity increased online enrollment for a physician recruiting website from 20% to 83% after a redesign. |
Building a Database
The Challenge:
Update a state hospital association’s advocacy website to build an email subscriber list with an audience that will mobilize when called upon.
Our Solution:
- Repositioned the website’s branding to embed advocacy messaging organically within a context that offers site visitors real value
- Created an aggressive content plan, including the ideation and development of a searchable event database, to provide unique, relevant content available nowhere else on the web
- Incorporated multiple conversion points with distinct calls to action to appeal to a range of user motivations for signing up
- Integrated a social media program that draws users from multiple platforms and provides an additional point of data collection
- Positioned highly visible “action alerts” throughout the site that can be enabled by the client when “emergency” advocacy messaging is desired
