Case Study
One of the best ways to discern how we can help your business is to take a gander at how we’ve helped others. Here’s a handful of case studies to whet your appetite.
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We helped a luxury car manufacturer understand what their customers really want. |
Infographics as Sharing Tools
The Challenge:
Concept, develop and design a visual that would announce a milestone for the Just Label It campaign; quickly and memorably convey the client’s message; and become an effective social media sharing tool that would generate interest and new supporters of the campaign.
Project Timeframe:
Two weeks
Our Solution:
Integrity created a relevant and visually stimulating infographic map that would make a bold statement in announcing the campaign’s milestone.
Actions:
- Worked with the client to develop impactful content to clearly and effectively communicate the message
- Created and implemented a plan to simultaneously release the infographic with other campaign efforts, including a blog, email blast and press announcement
- Optimized sharing capability via the client’s website with tools that allowed viewers to easily post, email, tweet or share via Google+
- Distributed on all social media channels, including FB, Twitter, Visual.ly Marketplace and Pinterest
Outcomes:
- Average daily page views doubled within a two-day span of the infographic release
- Increased interest to the website, which saw a jump in “new visits”
- Significant spike in Facebook shares, fans and followers during the infographic release week
- Featured in 2-3 national print publications
- A featured billboard in Times Square
- Featured in over a dozen online news publications and well-known blogs
