As we continue to help clients (you know who you are) navigate the process of developing web-based products, we feel the need to continually preach the values of simplicity.

Everyone, repeat after me:

- I am willing to give up features for a better designed product
- I am willing to give up features for a better designed product
- I am willing to give up features for a better designed product

OK, now go back to making the decisions around how complex you want your web product. Hopefully, the above exercise, if repeated frequently, will help frame the overall success of your initiative.