The Goal

BuyVia, a leading website and mobile app system helping users save money on popular products from stores they know, needed web strategy and web marketing strategy to support their entry into the online shopping offerings in time for the holiday shopping season.

The Solution

  • Conducted detailed audit of website and apps
  • Defined core personas
  • Leveraged WordPress CMS
  • Developed site in PHP
  • Built mobile application
  • Designed and developed graphical user interface (GUI)
  • Crafted SEM/SEO strategy

Tools & Technologies Used

PHP, Objective-C, WordPress, Pods for WP, JavaScript, jQuery, Google Maps, Google Analytics