Lancaster Bingo Company E-commerce Web Application
Overhaul Ohio-based Lancaster Bingo Company’s brand and website to better reflect its position as the leader in charitable gaming distribution.
- Conducted an extensive audit of the company’s business processes, backend systems and web properties
- Created new brand standards, including a new logo and tagline
- Opened the company’s catalog to potential clients by removing the login requirement for users to browse products in the e-commerce web application
- Developed a custom filter to display and restrict ordering of products based on user’s zip code to abide by charitable gaming regulations
- Integrated Stripe custom e-commerce payment processing to enable customers to purchase products directly from the Lancaster Bingo website
Tools & Technologies Used